Destination Marketing and how Bangkok did it!
Destination Marketing is not a subject where most of the tourism oriented countries consider. The one’s who has done it right has won the game! Bangkok is certain in this subject. Bangkok’s surge as one of the world’s top tourist destinations is no accident. It is the outcome of a well-performed marketing game plan that…
Careem, “The Super App,” did a marvelous marketing campaign.
If It Fits In The Box – Careem Careem, ‘the everything app’ for the greater Middle East, making it convenient than ever moving around, order food and groceries, manage payments, and many more. They had launched a game-changing campaign to spotlight Careem Box, for picking up and delivering anything that fits inside its iconic box….
Colour Palettes are important in Marketing?
Colour Palette Article Series #1. Colour becomes one of the most crucial tools in marketing influencing emotions, perceptions, and consumer behaviour. A critical area of branding and advertising strategies. A well-chosen colour palette surely defines a brand’s identity, creating a lasting impression, and even drive purchasing decisions. After some good amount of researching, we thought…